Pull Through Coffee Bar quickly became a popular destination in Dallas, Texas, known for its unique drinks and loyal customer base. As the shop grew busier, owner Christina James noticed a recurring challenge.
During peak hours, customers would pull up, see the line, and sometimes leave before placing an order. At the same time, Pull Through offered a large menu with specialty drinks and customizations that customers didn't always have time to explore. To create a better experience, Pull Through partnered with StarterByte to launch its own branded mobile app.
The goal was simple: give customers a faster and more convenient way to order while allowing them to browse the full menu, view drink photos, and customize their orders before arriving. Today, customers can order ahead, earn rewards, and explore everything Pull Through has to offer directly from their phones, creating a better experience both in and outside the shop.
After launching their branded mobile app with StarterByte, Pull Through Coffee Bar gave customers a faster and convenient way to order while making it easier to explore their full menu before arriving.
Customers can place orders before arriving, helping reduce wait times during busy rushes and creating a smoother ordering experience.
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Drink photos, customizations, and a mobile-friendly menu make it easier for customers to discover everything Pull Through has to offer.
Customers can order for pickup or delivery, helping reduce third-party fees while keeping everything connected to Square POS.
Cristina James, Owner of Pull Through Coffee Bar
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Within the first 30 days of launching their app, online orders more than doubled, with growth nearing 3x compared to previous months.